Jennings Social Media & MarTech Welcomes Twentyseven Global, KC Mobile Application & Software Development Company, To Client Roster: JSMM Launches, Grows and Protects Company’s Online Brand
By: Micah Pratt, director of JSMM
In a few short months, Jennings Social Media & MarTech (JSMM) was retained to implement an aggressive social media and digital strategy for Twentyseven Global. The Kansas City-based mobile application and software development company, owned by CEO Steve Roatch, has been driving the social media tactics with Valerie Jennings, CEO of JSMM.
Jennings said that the company had a small online footprint. “We wanted to increase traffic, SEO, SMO and drive engagement to build Twentyseven Global’s online presence. We agreed to promote the company’s reputation via case studies that reviewed the successful undertakings by Twentyseven Global and its clients.”
To date, JSMM has helped Twentyseven Global spread the word about its recent success with clients including Front Flip Mobile, Airport Life and Epilogue Systems through press releases that were picked up by major outlets including Yahoo! Finance. These releases also resulted in page 1 Google search results for Twentyseven Global which was not the case prior to launching the social media strategy. Additionally, the Marketwire releases have enhanced the company’s online reputation via search results with nicely packaged testimonials and case studies. JSMM is now working on other targeted search phrases to increase Twentyseven Global’s search ranking.
In the short time JSMM has been retained, Twentyseven Global went from having zero followers on Twitter and no presence on Google search to seeing a large increase in engagement across social networking channels including Twitter, Facebook and Google+. The most recent success has been the roll out of a new blog for Twentyseven Global. JSMM’s goal is to position Twentyseven Global as a major influencer in the mobile app and software development industries. “Like” Twentyseven Global on Facebook and follow them on Twitter at @27Global to stay updated on the most current mobile app and company news.
Twentyseven Global is a global software engineering company based in Kansas City, Mo. We combine experienced on-site leadership with a network of offshore delivery centers to produce exceptional results. Our local teams are comprised of professionals with proven track records at software companies and leading systems integration firms. Our offshore development centers have been in business an average of 15 years, providing outstanding software development skills in locations chosen for their cost-effectiveness, stability, availability of English language skills and ability to work with the American culture.