New Non-profit Platform: Causecast Launches a Wikipedia for Brand Philanthropy, Partnerships & Grants
By Valerie Jennings, CEO of Jennings Social Media & MarTech
Recently, Causecast launched a new platform to increase philanthropic activity. The technology will become the Wikipedia of philanthropy, according to a Mashable.com article.
“The site allows any company to sign up and create a page listing its charitable actions, partnerships and grants. This data can then be searched and pulled up for a snapshot of how your favorite brands are — or are not — giving to charity. It will produce a Cause Integration Scorecard which rates the company’s employee volunteer programs, sustainability initiatives and corporate donation matching programs.”