Cerner Corporation holds monthly marketing community meetings with expert influencers and game-changers at their Innovation Campus. This month, they asked Valerie Jennings, CEO of Jennings Social Media & MarTech, to speak about women in tech, integrated campaigns and what it takes to create valuable, high…
BetaBlox’s Demo Day is one of the most anticipated startup events in Kansas City, the epicenter of the the Silicon Prairie. At the 2016 event, Valerie Jennings, CEO and founder of Jennings Social Media & MarTech, hosted a panel of investors and entrepreneurs to better…
Internships at Jennings Social Media & MarTech are excellent experiences for young professionals to gain insight into the social media and digital marketing world. And with growing technology, platforms, methodology and practices, it becomes all the more important to cultivate talented interns to help everyday…
{Few things move as quickly as social media and digital trends these days, making it all the more challenging to recognize, interpret and take advantage of trends before they fall into the world of outdated platforms. Live streaming video is the most recent trend that…
The CEO of JSMM feels that learning and trendsetting are essential qualities for professionals in digital marketing today. Without a strong commitment to both, digital marketers will have difficulty keeping up with rapid changes in the industry. Today’s digital marketers are faced with several challenges,…
Search marketing, which according to Search Engine Land is “the process of gaining traffic and visibility from search engines through both paid and unpaid efforts,” is a big part of brand visibility. Paid efforts, called SEM, encompass using paid search listings to buy traffic, and…
JSMM was retained several years ago to generate sales for an automotive group in Canada. Over the years, content and advertising has been targeted to sell cars and drive customers to the service centers. Recently, an oil crisis broke out in the client’s backyard, which…
Photo Source: Big Brothers Big Sisters of Greater Kansas City This year’s KC Magazine Most Wanted Auction was a night to remember. Through ticket sales, private donations and auction bids, the auction raised a record-breaking $357,000 to benefit Big Brothers Big Sisters of Greater Kansas…
The holiday season provides numerous opportunities for your business to connect and build relationships with its customers. By sharing a personalized holiday greeting, it can show your customers you really care. Thanks to our very talented videographer Adam Carpentier for creating this spectacular and…
Valerie Jennings, CEO and founder of JSMM, is featured alongside top Kansas City influencers on KC Magazine’s website as one of KC’s Most Wanted honorees. Every year, KC Magazine selects dynamic, passionate and charitable professionals to be honored as KC’s Most Wanted in an effort…