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Valerie Jennings, CEO of Jennings Social Media & MarTech, Presents at KARL Graduate Program Winter Summit 2012: Presentation Available via Download

Posted by: Megan Spreer, social media marketing manager at JSMM

Jennings Social Media & MarTech presentation

Valerie Jennings, CEO of Jennings Social Media & MarTech, addressed participants of the Kansas Agriculture and Leadership program this Tuesday during the KARL Graduate Program Winter Summit in Manhattan, Kan. Jennings spoke about the importance of social media, message boards and blogs to the Smartphone society, a society that is quickly including farm and agriculture leaders.

Her presentation covered numerous important key points such as:

  • Stats about mobile usage: 91% of mobile Internet usage is to socialize
  • Who uses this technology: The average American spends 2.7 hours a day socializes on their mobile device
  • How to use it for their best results: The best mobile apps for the Agriculture industry
  • Case studies: A farmer tweeted a photo of dying soy beans and soon has a response from a plant pathologist
  • Why it’s important to them: Farmers and ranchers can connect to the community

Download a copy of the presentation now.

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