Jennings Social Media & MarTech Achieves Record-Breaking Success with AI-Powered Digital Campaigns
Jennings Social Media & MarTech (JSMM), an award-winning, woman-owned and certified digital marketing agency founded in 2003, has led the forefront of innovation in AI-driven digital transformation, enhancing growth and branding for clients for over 20 years. Specializing in AI-powered digital ads, SEO and personalized content creation, we combine a consultative approach with advanced data analysis to develop targeted campaigns that are both modern and effective. By continually adapting to evolving technology, our expert teams ensure that each campaign strategically meets the unique objectives of our clients, driving significant impact and efficiency in their digital marketing efforts.
Our Approach
JSMM AI Services used sophisticated AI tools to analyze the visitor file provided by the Miami Beach Visitor Center. By examining demographics, interests and online behaviors, we constructed a detailed audience profile that enhanced our target digital advertising strategies.
The AI Advantage In Data Analysis:
Based on the data analysis, we create detailed AI-generated buyer personas and map out customer journeys, providing you with a clear understanding of their preferences, needs and travel intent. These insights serve as the foundation for effective digital advertising strategies.
AI Buyer Personas and Journeys:
We utilize AI to design creative and compelling marketing materials tailored to your campaign needs. From dynamic ads to personalized content, our AI-driven creative services ensure your message resonates with the target audience in a visually appealing and effective manner.
AI Creative Services:
Using our methodology, we construct audiences based on the traveler AI profiles and establish virtual mobile fences around strategic locations like New York airports. Visitors within these geofenced areas who use their phones receive precisely targeted ads through social media, websites and apps.
As we gather data and insights from audience behaviors, we continually refine and enhance the audience profiles, enabling increasingly sophisticated and effective ad targeting and delivery with lookalike audiences.
Mobile Geolocation & Lookalike Audience Generation:
Our comprehensive reporting tools monitor campaign performance in real time, providing actionable insights and data-driven feedback to optimize ongoing and future marketing efforts.
With JSMM AI Services, you can leverage data-driven insights and targeted strategies to reach the right people at the right time, enhancing the effectiveness of your marketing efforts.
Reporting:
Armed with AI buyer personas, lookalike audiences and AI-generated creative assets, we help you develop and execute targeted marketing campaigns across various channels.
Strategic Campaign Implementation:
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Deliverables:
Monthly Marketing Meeting: Regular updates and strategic alignment sessions to ensure campaign goals are being met.
With JSMM AI Services, you can leverage data-driven insights and targeted strategies to reach the right people at the right time, enhancing the effectiveness of your marketing efforts.
Monthly Campaign Recommendations: Tailored advice and suggestions to refine and enhance campaign performance.
Quarterly Media Plan to Support Objectives: Detailed media planning documents that outline the strategic use of various media channels to achieve campaign goals.
Creative Video and Visual Ads Produced for Campaigns: High-quality, engaging video and visual content specifically created to enhance campaign impact.
Monthly Report: Detailed analysis and breakdown of campaign performance, insights and metrics to guide future strategy.
Execute Digital Media Tactics & Advertising for Campaigns Monthly: Advanced digital tactics deployed monthly to maximize reach and effectiveness.
Success Story
Leveraging our expertise in creative and digital advertising media, we devised a hyper-targeted geofencing campaign on Presidents Day weekend for JW Group, a premier real estate firm specializing in luxury properties in Telluride, Colorado. We used AI technology to connect JW Group with its ideal audience resulting in impressive outcomes that could be replicated for your business.
The campaign resonated with JW Group’s luxury real estate buyers and proved cost-effective and efficient.
Geofencing Results:
● Reach: 2,524
● Impressions: 42,598
● Video Views: 8,874
● Click-Through Rate (CTR): 3.01% (1% benchmark)
● Reach: 5,741
● Impressions: 15,390
● Cost Per Click: $0.27
● Video Views: 3,759
● CTR: 1.79% (0.9% FB benchmark)
Social Media Results:
Do you want similar results for your website and online marketing campaigns? Request a free consultation now!
Jennings Social Media & MarTech (JSMM) is a leader in digital marketing innovation, trusted by a diverse range of industries for 20 years to enhance their digital presence and drive growth. Specializing in AI-powered digital ads, JSMM leverages AI and data to design personalized campaigns that meet unique client objectives. Serving industries such as travel, real estate, healthcare, technology, automotive and more, JSMM's data-driven approach consistently delivers impactful solutions.
What People Are Saying About Us
Alex Pool
“Our recent experience with Jennings Social Media & Martech has been exceptional. I recently launched an industrial automation company and I knew that I needed to focus on building name recognition. Valerie and her team knew exactly what we needed to do. They brought priceless insight into the marketing and social media world. I think the most impressive aspect of dealing with JSMM is their ability to get me thinking in a new way. I don't know if it is the questions they ask, the experience they bring to the table or the approach to marketing, but it has allowed me to rethink some of the areas of our industry that I have struggled to put into words over the years. This allowed me to finally put into words our competitive strengths and differentiators. I know it can be hard to put the value of marketing, but I can say working with JSMM has been time and money well spent."
Greg Elliot
“Thank you Valerie Jennings and your team for the amazing work you did on the XReps.io website. I highly recommend the team for their attention to detail and the outcome!”
Jennifer Burke
'Always a pleasure working with Valerie and her team at Jennings. We have enjoyed the partnership in creating a marketing strategy and building our brand at Precision. Great company that delivers results!”
“Jennings Social Media & MarTech has been absolutely everything they presented and more, they are exactly what our organization needed. Valerie and her team developed a digital marketing plan and pushed relentlessly toward our goals. They have taken responsibility for all aspects of the effort and produced real quantifiable results. JSMM keeps us active, relevant, timely and within our space. We could not be happier!”
Joe (Monte) Welsh
Let's Grow !!!
Do you want similar results for your website and online marketing campaigns? Request a free consultation now!
