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Aviation Marketing Agency.

AI Persona

AI Buyer Personas

Creative Services

Creative Services

Digital Advertising

Digital Advertising

Lead Generation

Lead Generation

45 conversions in just 30 days and a 41.9% open rate. Aviation marketing that drives measurable growth. Ready to take off?

Precision Marketing for Private Aviation

We’ve spent over a decade working with aviation businesses across charter flights, aircraft maintenance, flight schools, fractional ownership and buy/leaseback programs, helping them elevate their brands and reach high-value clientele in a niche, highly competitive market. We’ve built marketing strategies that deliver visibility, credibility and measurable results.

The aviation industry faces unique challenges from shifting regulations and operational complexity to high-ticket sales cycles and discerning customers. Our marketing solutions are designed to position your brand with authority, attract qualified leads and support long-term business growth in a rapidly evolving market.

OUR PORTFOLIO

Where Vision Meets Execution

We like to let our data show our true successes — but we decided to spell it out for you too.

AI-Powered Marketing Strategies

Marketing Initiatives That Will Make Your Aviation Business Soar

Our deep experience in aviation marketing means we understand the complexities that shape your business, from seasonal charter demand and FAA compliance to high-net-worth client expectations and long B2B sales cycles. This insight allows us to move fast with strategies that speak directly to your target audience and deliver results where it counts.

Your message needs to cut through the noise and land with impact. We help you tell that story clearly, credibly and creatively. Our aviation clients trust us to turn highly technical services into compelling narratives that drive leads, build authority and grow their business. Keep scrolling to see how we do it.

45 total conversions and 3x ROI with mobile-first video and targeted ads. Boost your aviation business with real marketing impact. Let’s go!

Valerie and her team don’t just talk the talk, they walk the walk. We are using her team to build our business in all areas of social media marketing. Responsive, dedicated and professional. An absolute requirement for a successful social media marketing campaign.

– Kurt Holden, COO Aviation Industry

Why Aviation Companies Choose JSMM

With a focus on the unique needs of the aviation industry and a mastery of digital marketing, we help elevate your brand and drive real results. Our approaches include:

  • Targeted Campaigns for Maximum Impact: By leveraging platforms like Google Ads, Facebook and LinkedIn, we ensure your marketing dollars reach the right audience, from charter clients to maintenance partners.
  • Engaging Content That Converts: Our mobile-first videos and curated content are designed to showcase your fleet and services, driving higher engagement across social media and generating quality leads.
  • Comprehensive Lead Generation Strategy: From email marketing with impressive open rates to highly-targeted ads using geolocation data, we connect your business with high-intent users, turning interest into action.
  • Influencer Marketing for Greater Reach: We partner with industry influencers to build trust and credibility, expanding your brand’s reach to the right aviation and logistics communities.

SERVICES

Aviation Marketing

Aviation Marketing services

Our team begins every aviation web project by evaluating template designs and structures that align with your brand identity and business goals. From there, we craft compelling, SEO-friendly copy and curate high-quality visuals to create a site that informs, engages and converts. We organize custom photo shoots to capture your facilities, fleet or team, to bring authenticity and visual impact to the site. The final product is a cohesive, user-friendly website with strategically placed calls-to-action that guide visitors toward key services. This combination of intuitive design, immersive visuals and persuasive content not only strengthens brand perception but also drives measurable growth.

We turn search intent into revenue with high-performance Google Ads and SEO strategies. Our approach pairs precision-targeted campaigns with keyword-rich, conversion-optimized landing pages and persuasive ad copy that drives action. Strategic retargeting and a solid SEO backbone ensure your brand stays visible at every stage of the funnel, delivering a consistent pipeline of qualified, sales-ready leads and maximizing conversion potential.

Your brand is more than a logo in the aviation industry. We create bold, elevated branding that commands attention and earns trust, whether you’re flying clients coast-to-coast, maintaining fleets or navigating aircraft sales. From standout logos and sleek visuals to a tone of voice that speaks your clients’ language, we craft cohesive identities that reflect your expertise and ambition. The goal? A brand that turns heads, builds credibility and leaves a lasting impression in a market where confidence is everything.

Every move we make is designed to fuel sustainable growth. From A/B testing and conversion rate optimization to performance tracking and multichannel campaigns encompassing CRM, social media, mobile videos, Google Ads, email marketing and Facebook ads, we build smart, agile marketing that grows with your business.

Website Design & Development

Lead Generation & Conversion

Logo & Brand Development

Digital Marketing

Success Story

In just a few months, we helped Air Associates double their flight training hours through a multichannel marketing strategy. By combining original and curated content, branded imagery and mobile-first video, we significantly grew its presence across social media.

We doubled flying hours by integrating sales and marketing tactics, including a CRM, social media, mobile videos, Google AdWords, email marketing and Facebook ads. We generated inbound leads through the website for charter flights and maintenance, too, connecting with aspiring pilots and aviation enthusiasts to drive measurable engagement and real business results.

Our Approach

  • Multi-Platform Ad Campaigns: We launched a fully integrated ad campaign across Google, Facebook and LinkedIn. Each platform was tailored to specific audience segments — from charter clients to maintenance partners.
  • Digital Ads: We used geolocations to zero in on high-intent users near key airports and service regions. Ads were customized to resonate with local clientele, increasing relevance and click-through rates.
  • Videos: We produced a series of professional videos to showcase the client’s fleet, facilities and service offerings. From cinematic aerial shots to maintenance walkthroughs, each video reinforced the brand’s expertise and trustworthiness. The content was used across the website, social channels and ad campaigns to boost engagement.
  • Social Engagement and Brand Credibility: We developed a consistent social media strategy to build trust and spark conversation. Posts highlighted safety standards, customer testimonials and industry insights.
  • Influencer Marketing: We partnered with industry-relevant influencers to expand brand reach and credibility. By leveraging their voices within the aviation and logistics communities, we drove authentic engagement and introduced the brand to new, highly targeted audiences.

The Impact

In one month, our campaign for Air Associates delivered 45 total conversions across key service areas — 19 from Learn to Fly, 12 from Charter and 14 from Pilot Ads. Google Ads generated 16 phone calls (10 for Learn to Fly, six for Charter), while Facebook contributed an additional three call conversions. Email campaigns also performed strongly, with the main audience achieving a 29.7% open rate (1,567 opens) and 15 clicks. The Learn to Fly segment saw an impressive 41.9% open rate with three clicks, while the Charter audience reached a 29.9% open rate with one click. These results reflect elevated brand perception, a steady stream of high-intent engagement and growing momentum across every platform.

Services We Used.

  • AI Advertising
  • Buyer Persona Development
  • Creative Services
  • Content Marketing
  • Website Marketing
  • Branding
  • Audience Segmentation
  • Market Analysis
  • Digital Advertising
  • Copy Development
  • Computer-Generated Graphics
  • Growth Marketing Strategy
  • Brand Identity Enhancement
  • Website Design & Development

Ready to grow your reach like never before?

Let’s build a strategy that gets your brand in front of the right people, on the platforms that matter.

aviation digital marketing

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    Aviation Marketing FAQ

    Aviation marketing requires a deep understanding of high-value buyers, longer sales cycles, regulatory nuance and a trust-driven decision process. We meticulously craft messages that balance technical accuracy with aspirational appeal, helping aviation brands communicate with clarity, authority and relevance.

    We use geo-targeted digital ads, SEO, branded content and luxury-aligned messaging to reach affluent travelers searching for personalized, time-saving flight options. Our strategies focus on building credibility and highlighting unique value, from safety standards to concierge-level service, to drive conversions.

    Yes! We understand the distinct audiences and nuances of each service target. For MRO providers, we emphasize operational excellence, reliability and FAA certifications. For sales and leaseback services, we focus on ROI, tax advantages and long-term asset value, tailoring campaigns for brokers, operators and financial decision-makers.

    Success looks different depending on your goals, but we track lead volume, conversion quality, cost per acquisition and brand visibility across digital channels for most aviation clients. Moreover, our performance reports provide complete transparency so you can see exactly how our marketing initiatives impact your bottom line.

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    TESTIMONIALS

    Hear from Those Who Know Us Best

    "Great execution and reporting. High quality content and curation."

    Kyle Berger, Kompass Kapital

    "Valerie and her team at JSMM have been on my go to list for PR, social media, paid media, and overall marketing stacks for more than 15 years. Her team first helped me in the early 2000s with a start up division at the worlds largest vacation ownership company to provide PR consulting, releases, and social media support and I continued to use them on projects during the course of my 20+ year career in hospitality. They are always ahead of the curve on what’s driving conversion. Valerie is a hands on leader that ensures you achieve your results."

    Sean Smith

    "A very creative and hard-working group. They have been great to work with and we anticipate many more years of working together with them."

    Nick Jones

    "I love working with Jennings Social Media & MarTech because their innovative digital marketing solutions are tailored specifically to our business and effectively reach our target customers. They stay at the forefront of the latest technologies and strategies. JSMM takes the time to deeply understand our pain points, business objectives, and goals that precisely address our unique needs. Their approach to our campaigns is notably different from other companies we've worked with; they prioritize defining our buyer personas to gain a comprehensive understanding of what our customers care about."

    Lindsay Jankovic, Lumitex

    "Always a pleasure working with Valerie and her team at Jennings. We have enjoyed the partnership in creating a marketing strategy and building our brand at Precision. Great company that delivers results!"

    Jennifer Burke

    "Thank you Valerie Jennings and your team for the amazing work you did on the XReps.io website. I highly recommend the team for their attention to detail and the outcome!"

    Greg Elliot

    "Our recent experience with Jennings Social Media & Martech has been exceptional. I recently launched an industrial automation company and I knew that I needed to focus on building name recognition. Valerie and her team knew exactly what we needed to do. They brought priceless insight into the marketing and social media world. I think the most impressive aspect of dealing with JSMM is their ability to get me thinking in a new way. I don't know if it is the questions they ask, the experience they bring to the table or the approach to marketing, but it has allowed me to rethink some of the areas of our industry that I have struggled to put into words over the years. This allowed me to finally put into words our competitive strengths and differentiators. I know it can be hard to put the value of marketing, but I can say working with JSMM has been time and money well spent."

    Alex Pool, Masked Owl Technologies

    "The team at JSMM created a custom influencer marketing + social media program for our business. We have been thrilled with the results! The influencers have introduced our brand and reached a much wider audience than we could ever have done alone. We enjoy the opportunity to support local influencers, who are also small business owners in our community. The relationships and unique programs the agency has created for us cater to our specific business needs, and we highly recommend them!"

    Rachel Rubin, Marketing Director for Midwest Kitchens

    "We have worked with Valerie and her team on multiple projects for more than a decade. They bring the best and most current knowledge, insights and tools available. I can't recommend them enough as a partner!"

    Brad Roderick, President

    "Jennings Social Media & MarTech has been absolutely everything they presented and more, they are exactly what our organization needed. Valerie and her team developed a digital marketing plan and pushed relentlessly toward our goals. They have taken responsibility for all aspects of the effort and produced real quantifiable results. JSMM keeps us active, relevant, timely and within our space. We could not be happier!"

    Joe (Monte) Welsh