With new tariffs causing uncertainty in the stock market, many businesses are feeling the pressure.
In the latest episode of my new podcast, Under the Brand, I share my thoughts on navigating these uncertain times by staying consistent and true to your brand.
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Welcome to Under the Brand. I’m your
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host, Valerie Jennings. Today, I want to
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highlight one of my recent favorite AI
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tools called Quoted. Quoted connects
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journalists with experts and PR
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practitioners to secure news coverage.
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Uh, as some of you know, I have a
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background in journalism as a broadcast
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journalist and print reporter many moons
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ago, but I still have an appreciation
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for PR and for many of our clients, it
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is an investment that’s worth pursuing.
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Today, we focus on brand credibility and
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search engine optimization efforts by
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connecting our clients with uh PR
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opportunities. So quoted again is
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powered by AI and you set up a profile
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either for your clients and you can add
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multiple experts. You’re able then to
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monitor journalists who are looking for
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expert sources. You can pitch them
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through the tool and what I love is you
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even get a notification when a
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journalist has read your pitch. So
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unlike the old days when we would rely
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on email outreach and never know if our
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pitches were read or not on quoted you
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at least know if your messages are
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getting read and then if a reporter is
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interested they will reach out to you
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and follow up. We’ve only been using
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this tool for about a month and have
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already secured major national news
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coverage for clients in financial
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services and aviation. So, I highly
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recommend you check the tool out and
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give it a try for yourself.
