Our full-service digital marketing and advertising campaign increased leads by 325% for a plastic surgery client during a 12-month period. Additionally, our digital team increased Shopify sales by 15% for their skin rejuvenation products. Efforts included social media, original content such as videos and photos, SEM, email marketing, website optimization, editorial planning, sales strategies, influencer outreach, creative campaigns, contests, digital ads and more.
We also launched an influencer marketing campaign which resulted in two successful collaborations for our client. The campaign consisted of creating custom pitches and outreach. Our client gained over 80 Instagram followers in a 24-hour period as a result of the influencer collaborations.
The client also hosts an annual client appreciation event. We doubled their RSVPs and increased event sales by 34% by utilizing email marketing, website sliders, blogging, print invitations, large posters and flyers, double-sided 4×6 promotional cards and social media ads. We promoted the event across all social media channels. We also designed a step and repeat backdrop for photos.