Getting Social at the Convention Center

Jennings Social Media & MarTech has been honored to work with Overland Park Convention Center and grow its social media presence over the past several years. We’ve also celebrated OPCC’s awards and recognitions, including being named the Best Small Convention Center in North America by Exhibitor Group for four consecutive years.

Through our collaboration with OPCC, we’ve seen growth across various platforms, such as X (previously Twitter), LinkedIn, Facebook and Instagram. This positive outcome is a testament to the dedication and innovative strategies employed by our team, which includes showcasing team members and featuring leadership nominations. Notably, the inclusion of original video content in OPCC’s April Instagram feed resulted in:

➕ 82.07% increase in account reach.

➕ 26.12% increase in engagements.

➕ 53.77% increase in impressions.

JSMM is excited for continued progress and partnership with OPCC, which opened in November 2002 on a 26-acre site in the heart of Overland Park, the largest suburban city in the Kansas City metropolitan area and the second largest city in Kansas. Adorned with more than sixty original works of art and equipped with state-of-the-art communications systems, the complex features an exhibit hall, ballroom and 15,000 sq. ft. of meeting room space.