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Author: Valerie Jennings

  /  Articles posted by Valerie Jennings
Written by

CEO & Founder, Jennings Social Media & MarTech (JSMM)
AI-Powered Marketing Innovator | National Speaker | Award-Winning Agency Leader

Valerie Jennings is a transformative leader in digital marketing, known for pioneering AI-powered strategies that drive growth, innovation, and real business outcomes. She founded Jennings Social Media & MarTech (JSMM) in 2003 at just 24 years old.

Today, the agency serves a global client base ranging from publicly traded companies to small businesses across healthcare, technology, tourism, real estate, transportation, manufacturing, wealth management and medtech.

Under Valerie’s leadership, JSMM has developed and executed high-impact campaigns that combine AI-driven persona development, predictive analytics, geofencing, and digital advertising to deliver measurable results. One of her most successful campaigns for the Miami Beach Visitor Center resulted in a 115% increase in qualified leads, fueled by hyper-targeted creative and performance-based media.

In 2024, Valerie and her agency received 13 national and international awards, including:
🏆 Stevie Women in Business Award Finalist – Most Innovative Woman of the Year in Advertising, Marketing & PR
🏆 TITAN Women in Business Gold Winner – Innovative Marketing Executive of the Year
🏆 Cynopsis Top Women in Media – Industry Leaders, Senior Directors and Above
🏆 Inc. Magazine 2024 Power Partner – Recognizing JSMM’s trusted agency performance

She is also a national speaker on AI and digital transformation and holds an AI certification from Coursera, led by Dr. Andrew Ng, founder of DeepLearning.AI, co-founder of Coursera, and a Stanford computer science professor.

Valerie currently serves as chair of the Miami Beach Chamber of Commerce Tourism and Hospitality Council and leads a global team headquartered in Overland Park, Kansas, with satellite offices in Miami Beach, Florida, and Irvine, California. Her work continues to transform brands, inspire teams, and set the standard for what's possible in modern marketing.

Articles By Valerie Jennings .

Social Media Marketing, Case Studies, Content Marketing, Digital Advertising, Digital Marketing, Jennings Social Media Marketing, Marketing, Social Media, Success Stories, Website Optimization

A results driven digital marketing and advertising agency brings unparalleled expertise to event venue businesses, helping them enhance visibility, boost bookings and strengthen their brand presence. With competition in the event space higher than ever, venues need more than a

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Social Media Marketing, Branding, Business-to-Business, Case Studies, Content Marketing, Digital Advertising, Digital Marketing, Social Media

To thrive in wealth management, firms must adopt new and innovative digital marketing trends to stay competitive and build strong client relationships. Growth marketing is quickly becoming an effective approach to connect with clients and drive sustainable growth in the

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Artificial Intelligence, Business-to-Business, Case Studies, Digital Advertising, Digital Marketing

Gathering meaningful data in a sector that relies heavily on accurate and comprehensive public input is challenging. Public surveys require adeptly crafted and precisely executed digital marketing strategies from a skilled digital marketing company. With effective outreach, even the most crucial

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