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20 May Top Influencer Marketing Trends of 2019

As influencer marketing grows to become one of the leading social media outreach strategies for digital marketers, it is crucial for brands to evolve with the changing trends. The following five key trends are predicted by Forbes to be game-changers in the influencer marketing arena….

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16 Apr Keeping Marketing Human in the Age of Automation

Artificial intelligence tools that write emails and social media posts. Chatbots that answer questions and engage in conversation. Software that analyzes data and modifies tactics accordingly. With the growing number of MarTech tools available to marketers in the age of automation, marketing opportunities are seemingly…

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09 Apr 5 Ways Artificial Intelligence Boosts Marketing

Among the many MarTech tools available to marketers today, artificial intelligence is one of the most prominent. AI is the development of computer systems that can perform tasks typically done by humans — such as creating content, recognizing speech, analyzing data and making decisions based on…

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04 Apr How to Build A Marketing Technology Stack

Martech — the blend of marketing and technology — is a hot topic right now. With emerging technologies come new marketing possibilities: Instagram campaigns, automated responses, computerized content analysis, and more. Companies everywhere are trying to leverage these new technologies to meet their marketing objectives….

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24 Oct Digital Marketing Agency Focuses on Miami Beach Real Estate Market, Travel and Tourism

With bright sunshine, balmy temperatures and sparkling seas, it’s not hard to imagine why tropical real estate and tourism is a flourishing market. Jennings Social Media & MarTech has had an eye on this beat for several years, working with many real estate/tourism clients, and…

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25 Sep How Brands Can Drive Leads Through Messenger Apps

By 2020, 85 percent of customer-business relationships will be forged exclusively through technology. That’s not all — a huge portion of these relationships will take place on messaging apps, where businesses can both provide lightning-fast customer service and drive sales. Business owners can stay ahead…

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