Six Types of Social Media Influencers And The Benefits They Give To Businesses in 2022
As more and more companies start using content personalization as part of their digital marketing strategy, competition for your customers' attention will increase. Content has become a critical aspect of marketing, and many companies prioritize it over their advertising budgets.
Your Complete 2022 Guide to User-Generated Content
User-generated content is original, brand-specific content created and published by customers rather than the company itself. It is typically in the form of photos, videos, testimonials or reviews, blog posts, videos and everything in between. It is a valuable marketing
11 Ways Social Media Strategy Promotes Business Growth in 2022
When you hear the term social media, you may think of keeping in touch with family and friends or looking at memes, but it’s also a powerful tool for brands to promote business growth and ultimately drive sales. Social media
Automotive Digital Marketing Trends 2022
Benefits of Digital Marketing in the Automotive Industry According to Think With Google, digital marketing has become a critical part of the automotive industry because of its impact on the purchase decisions of potential buyers. Automobiles, in recent years, have become so
2022 Digital Marketing Trends
The year 2022 will see a range of new practices and technologies emerging in the digital marketing space. It will also bring a renewed focus on cross-channel integration and customer journey mapping. This blog will outline the most important trends you
How Quarantine has Impacted the Way People Engage with Brands + The Newest Online Shopping Collab
Since quarantine, the use of social media has influenced many people to discover, shop and engage with new brands. According to an article by We Are Social, there were 3.80 billion social media users in January 2020 and that number
How To Measure Influencer Marketing Campaigns
Influencer marketing is more prevalent than ever — especially after the COVID-19 pandemic and spending over a year in quarantine. More people were using social media, shopping online and following new influencers that would post about products they like. According
5 Wickedly Good Social Media Campaigns
Halloween is a trendy holiday for both young and old. From easy DIY costumes to an epic jack-o’-lantern displays to fun-sized candys, we can’t get enough! In fact, consumers are projected to buy over $10 billion Halloween-related products, according to
What’s Driving Video Conversions in 2021?
The game has changed. Written material is on its way out and its replacement? Video content. With the numbers on its side, it’s no surprise people prefer this fresher form of content over its older, outdated counterpart. Keep reading to
Five Reasons You Can’t Ignore Connected TV
Connected TV is everywhere, and it’s only the beginning! While Connected TV (CTV) Marketing is a new experience for consumers, marketers see it as an innovative way to reach a new, unique audience. Keep reading to learn why you shouldn’t