Social Media Marketing Tag

Inbound Marketing Strategy, Jennings Social Media Marketing
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14 Apr Content is King in Business-to-Business Marketing

Content marketing is a tactical marketing approach which involves the creation and distribution of online materials such as podcasts, websites, digital video and images on social media platforms and blogs. According to Business 2 Community, 70 percent of business-to-business marketers are increasing their investment in…

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live video
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05 Apr How to Monetize Facebook Live Video

Mobile video has been a gift to brands that seems to keep on giving, commanding both user attention and engagement. By going “live,” brands have the chance to share their culture and story in the most organic way possible. Additionally, by utilizing live-streaming videos, brands…

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Influencer
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14 Mar The Year of the Influencer

Brands have discovered that while audiences today no longer connect with logos, they do connect with people. In fact, more and more brands have started to use influencers, people who can influence a brand’s target market, to not only sell products but to sell trust…

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15 Jan Digital Agency Touts Visual Storytelling in 2016; Unveils Creative & Video Demo Reels

2016 will be the year of visual storytelling. VBM, sister agency to JSMM, is focusing its staff and resources on visual mediums, such as video and creative imagery to use across social media, digital ads, PR outreach and more. As Instagram rises in popularity and…

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