Great Opportunity Lies with the “New” Type of Influencer and Social Media Takeovers To think that influencer marketing is a new trend would make you about a century behind. Long before Kim Kardashian started promoting Sugar Bear Hair, the queen and the Pope were…
By Valerie Jennings Once upon a time, a long time ago, two people decided to create a company, but those two people were not designed to work together. Instead, only one person would survive and the other would fail. How do you know when you…
Happy holidays from all of us at Jennings Social Media & MarTech! We want to wish you a prosperous, healthy and happy 2017. We decided to share our holiday wishes with everyone in this year’s video card. Some of our team decided to go…
Search marketing, which according to Search Engine Land is “the process of gaining traffic and visibility from search engines through both paid and unpaid efforts,” is a big part of brand visibility. Paid efforts, called SEM, encompass using paid search listings to buy traffic, and…
Valerie Jennings, CEO of JSMM, has joined the Pet Partner’s national board of directors! Pet Partners is the gold standard leader in demonstrating and promoting animal-assisted therapy, activities and education. In this Q&A Valerie speaks about her love for animals and how she will be…
Michelle Camber has returned to JSMM after taking leave to raise her four children! Michelle answers some questions about her return to the company, working with her sister and the growth she has seen in JSMM and the digital marketing industry. What are you most…
A JSMM health tech startup has been testing paid blog syndication and digital advertising as a means to attract high quality website traffic to its blog and website from top third party health tech and news sites. The client is preparing for an Indiegogo launch…
Valerie Jennings, CEO & founder of JSMM, has been selected as one of KC Magazine’s 2015 Most Wanted Honorees! Every year, KC Magazine selects 30 passionate, charitable and hard working professionals to be honored at the KC’s Most Wanted Auction. Each of the Most Wanted…
By Valerie Jennings, CEO of JSMM While I was attending TechCrunch Disrupt with a client this week, I had the honor of listening to several amazing interviews. However, my two favorites were with billionaire Yuri Milner and Snoop Dogg. Despite the fact that you wouldn’t…
The JSMM team attended the very first Techweek in Kansas City, which kicked off on September 14, 2015. From conferences and expos to happy hours, we met so many wonderful movers and shakers in the tech industry and had a great time celebrating tech with…